Jay Z has been in the game for many years now. He's seen how things work on the back end and the front end. So it's no surprise that he made sure to give Rita Ora who is signed to his Roc Nation music empire some useful pointers to help her with life and work.
Apparently Jay-Z told her to take some time off to do things that would help inspire her to get to writing. …I never knew anything about the ’60s, ’50s, I never even knew about it. I did my research and I kind of got lost in the world. It’s so interesting to see how music evolved. He [Jay-Z] just opened my eyes. Even to hip hop artists that I never…you know, like old school hip hop artists.
source: GG
