Viddy is the it app of the moment. The social video app not only attracted 5.5 million users in 11 days, but it also caught the attention and pockets of some of music's and Hollywood's biggest and richest as investors.
Singers Shakira and Jay-Z and actor Will Smith join other high-profile entertainment and technology types as investors and partners in the Los Angeles-based company, Viddy announced Monday. Viddy is the short-and-sweet, shoot-and-share video application for iPhone that has experienced a remarkable uptick in usage and new users since it integrated with Facebook’s Open Graph platform for Timeline and Ticker in February. The one-year-old company, which surpassed 4.5 million users 11 days ago, now has more than 10 million registered users and is adding 300,000 new users per day. The company partly attributes its recent rapid user growth to its status as the number one free app on Apple’s App Store, a place it’s held for nearly a week.[source:VB]
